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HotelBrokerOne Facilitates Disposition of Holiday Inn Express & Suites Farmington NM

Tuesday July 29, 2025

FARMINGTON, NM – HotelBrokerOne (HB1) is pleased to announce the successful sale of Holiday Inn Express & Suites Farmington, a prominent hospitality asset located in the Bloomfield section of Farmington, New Mexico. 

The strategically located, 100-room hotel has long served both business and leisure travelers drawn to the Four Corners region, offering convenient access to area attractions, energy sector operations, and Native American heritage sites. The buyer, a private hospitality group with a growing portfolio in the Southwest, plans to continue operating the property under the Holiday Inn Express & Suites flag and investing in long-term brand upgrades and improvements. 

Bert Stevens of HB1’s Dallas office stated, “This transaction underscores the strength of well-positioned branded assets in secondary markets like Farmington.” Stevens went on to say, “Buyers remain highly focused on acquiring properties with solid brand recognition, stable cash flow, and upside potential through operational or physical enhancements.”  The sellers were represented by Bruce Holmes and Peter Holmes of HB1’s OKC office and Bert Stevens of HB1’s Dallas office. 

The sale reflects broader trends in the hospitality sector, where investors are targeting high-performing assets in growth-oriented regional markets. 

For more information about HotelBrokerOne and its recent transactions, visit www.hotelbrokerone.com.



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